THELAW.TV | Sales

THELAW.TV = web video + TV promotion + searchability + hyper-local content + exclusivity + affordability

Welcome to THELAW.TV. Powered by THELAW.TV and WPTV.

Introductory Video.

To watch a video presentation about THELAW.TV, click the play button above.
To learn more about THELAW.TV, click on the arrow tab to the right.

Change the Game. Beat the Competition.

THELAW.TV cuts through the noise to help consumers who need immediate legal help in the Palm Beaches and the Treasure Coast find your law firm, call your firm, and hire your firm.

We integrate web video, TV promotion, searchability, hyper-local content, and exclusivity in an affordable package from a trustworthy provider on a destination website.

Our story.

We're lawyers and journalists, programmers and marketers. Most of us made our careers telling compelling stories through video. Great video. Then, one day it hit us. The world was moving toward online video. But, lawyers weren't. And, if they were, they weren't doing it right. "This could be better," we declared. "And more affordable." So we built THELAW.TV.

Click ahead to learn what we can do for your firm >

web video +

Consumers have legal questions.

You answer all of their questions
on video, online, on demand
on THELAW.TV

Your web-based video answers to frequently-asked legal questions about Florida law create familiarity, comfort, and awareness and drive a call to action.

Study after study proves that people are more likely to call and hire a lawyer who they've watched on video. But, not just any video. Videos that help people in need.

*Did we mention how easy (and free) it is to put all of these videos on your own website, too?

TV promotion +

WPTV and WPTV.com are trusted information sources for the Palm Beaches.

How many legal websites can claim a years or decades long relationship with their users? WPTV can.

THELAW.TV partnered with WPTV to drive West Palm Beach consumers to your legal Q&A videos.

A sustained hyper-local branding campaign for THELAW.TV, featuring your law firm, will run on-air and on WPTV's highly-trafficked website.

What other legal marketing product has a local TV tie-in?

searchability +

We combine the most effective location-based SEO (search engine optimization) with the high search engine rankings of our television station partners to help our featured attorneys get found in more places, more often.

And our digital asset optimization plan is second-to-none. We leverage distribution partnerships with websites like Avvo to put your videos in front of the maximum number of prospective clients.

hyper-local content +

Only THELAW.TV gives local consumers answers from West Palm Beach lawyers about Florida law.

Local attorneys, answering questions about local law, for a local audience. Makes sense, doesn't it? Why would anyone go anywhere else for legal answers online.

Prospective clients in West Palm Beach use THELAW.TV to Find Attorneys, Get Answers.

Our legal research team crafted thousands of metrics-based questions that appear high in search results. Your video answers to these questions allow you to demonstrate command of your practice area to prospective clients and engage the viewers in a friendly format.

exclusivity +

There's only room for a limited number of firms on THELAW.TV. Only your law firm is showcased on video as the authority in your practice area.

Car and Motor Vehicle Accidents
Personal Injury
Medical Malpractice
Foreclosure Defense
Personal Bankruptcy

Family Law
Criminal Defense
Workers' Compensation
Probate and Estate Planning
Employment Law

Nice change from the usual game, isn't it?

No more battling countless other attorneys to be at the "top of the list" of some national legal directory or fighting for that pricey double-truck in the West Palm Beach yellow pages that hasn't gotten you a good client in years.

*By the way, there are no competing display ads anywhere on THELAW.TV.

affordability =
		What are you paying for your website? For video? For the yellow pages? For SEO? For TV spots? You're probably spending more for each of these individually than you would for placement on THELAW.TV, which gives you all of those benefits. Are you allocating your marketing dollars well?

"I love the format compared to all of the other formats that have been thrown at me. I have turned down a great number of advertising opportunities because they were puffing more than anything else. I wasn't comfortable doing those. I'm very comfortable in this format."

Sheldon Miller
Attorney, Detroit, Michigan

THELAW.TV

In a competitive legal environment, it’s not enough to just have a website. You need more.

THELAW.TV = web video + TV promotion + searchability + hyper-local content + exclusivity + affordability

Are you interested in making your phone ring more with a proactive marketing strategy?

Call us now to get started!
561.207.8LAW

The following categories are available on the THELAW.TV:
Car Accidents, Personal Injury, Medical Malpractice, Foreclosure and Personal Finances, Family Law, Criminal Law, Workers' Comp and Employment, Probate and Estate Planning, and Mass Torts/Class Actions